- This event has passed.
Persuasion Webinar: Free Insights for Entrepreneurs and Sales Professionals -CLOSED
January 13 @ 3:30 pm - 4:30 pm
Hear YES More Often – Scientifically Charge your Selling
LIVE event: Tuesday, 13th January 2026, 15:30 to 16:30 Melbourne Time
* * * REGISTRATION HAS CLOSED * * *
Ethical persuasion skills are in high demand and recommended to be developed by world-leading organisations, like the World Economic Forum. This session is ideal for entrepreneurs and sales professionals eager to enhance their persuasive skills in both selling and team leadership while maintaining ethical standards. Patrick van der Burght is a Cialdini Certified Coach and Cialdini Institute Licensed Trainer, and recommended by Dr Robert Cialdini himself. With teaching experience dating back to 2000 you will always learn something in this persuasion webinar that you can use immediately.
Here is what we’ll cover in this Persuasion Webinar:
- The Science of Decision-Making: Uncover key insights into how people really make decisions and how this explains some of the challenges you’ve been facing.
- The Seven Principles of Persuasion: Learn the mechanisms that drive theses powerful tools.
- Real-World Applications: Explore powerful case studies demonstrating how this science can be applied to real business scenarios with ease.
* * * REGISTRATION HAS CLOSED * * *
Register Now to secure your spot in this persuasion webinar and unlock the secrets to hearing “YES” more often—while staying true to your values.
The starting time equals on Tuesday the 13th of January 2026: Brisbane 2pm, Dubai 8am, Vienna 5am
On Monday the 12th of January 2026: New York 11pm, Vancouver 9pm
More about Ethical Persuasion
Whenever we try to convince someone about our proposal or idea, we rely on our ability to be persuasive. This can be done ethically, where genuine facts brought up in words or images can make it easier for a person to make a YES decision. Ethical application or peruasion science has also shown to produce the best short- and long-term results, so we are all for ethical application.
To learn more beyond this free webinar, the approach may need to be different for individuals and teams. Individuals tend to dive straight into a publicly planned course or workshop where a trainer provides insights and guidance, or they may opt for a self-guided online course. For teams, a keynote or in-person workshop is often a preferred start, after which team members go into courses to truly master this crucial skill and build confidence. Check out an overview of our services here.