Guest Video Three

It is nearly time
Let’s make it a success

With the quick tips in this video, you’ll know what to expect and how to make sure the audience stays engaged.

In this video:

🎬 Techniques powered by the Scarcity Principle to keep them wanting more
🎬 Gain authority with people who don’t even watch the episode
🎬 Mobilise Reciprocity with our most qualified followers

Patrick van der Burght teaching sales training and ethical persuasion
Patrick van der Burght teaching sales training and ethical persuasion
Patrick speaking at the PROLOAN presentation with hand raised at the start
Patrick van der Burght teaching sales training and ethical persuasion
Patrick van der Burght teaching sales training and ethical persuasion
Patrick speaking at the PROLOAN presentation with hand raised at the start
Patrick speaking at the PROLOAN presentation with hand raised at the start
Patrick van der Burght teaching sales training and ethical persuasion
Patrick van der Burght teaching sales training and ethical persuasion
Patrick speaking at the PROLOAN presentation with hand raised at the start
Patrick van der Burght teaching sales training and ethical persuasion
Patrick van der Burght teaching sales training and ethical persuasion
Patrick van der Burght teaching sales training and ethical persuasion
Patrick van der Burght teaching sales training and ethical persuasion
Patrick speaking at the PROLOAN presentation with hand raised at the start
Patrick van der Burght teaching sales training and ethical persuasion
Patrick van der Burght teaching sales training and ethical persuasion
Patrick speaking at the PROLOAN presentation with hand raised at the start

Video Three: “How to keep our audience engaged.”

Can’t Wait? Watch Video Three Now

Watch Video THREE

Join us as we uncover the science and the soul behind ethical influence.

Patrick van der Burght Speaking Workshop

Keep them listening

Make your message memorable and persuasive.
Podcast audiences are loyal but often passive — your goal is to make them listen, learn, and act.

Key Takeaways:

  • Use stories with lessons — they activate reciprocity and social proof.
  • Speak in structured lists (“There are three things…”).
  • Keep personal stories short unless it is key to your message — focus on what benefits the listener.

More details in the video.

Patrick speaking with large group

Use Your Podcast Appearance as an Authority Amplifier

Being invited as a guest already proves your expertise.
You don’t need people to hear the full episode — just being featured signals credibility.

Key Takeaways

  • Leverage the principle of authority — others recognize your expertise.
  • Promote your appearance on social media and newsletters; even awareness builds trust.
  • Fresh content is more persuasive — share it immediately and then reuse it over time.

    We will edit some short videos that you can use.

    Patrick van der Burght teaching sales training and ethical persuasion

    Important: Contribute a hidden tip to our Paying Members

    Connect with key contacts and activate the Principle of Reciprocity.
    After the interview is concluded, we’d like to record one more short video: One extra insight for our PRO members.

    • All guests interviews and a possible ‘give-away’ are featured in our free member area, where followers can easily find your offers and resources.
    • Bonus insights are available to paying members — giving your message extra exposure to engaged audiences.
    • Your exclusive ‘tip’ or ‘insight’ reinforces your authority and increases your chances of connecting with people.

    We hope you’ll have an extra insight to share.

    Be Ready

    Thank you for watching the 3 videos.

    • Make sure your background is organised
    • Camera ready, lens clean
    • Microphone settings tested for great audio

    Or, you can watch the videos again if you like.
    We look forward to seeing you soon!

    Watch VIDEO ONEWATCH VIDEO TWO

    Do you truly know and use Persuasion Science?

    You’re a Guest, but you can learn from our episode as well

    The ‘Patrick only’ episodes of the Ethical Persuasion Unlocked Podcast explore how psychology, communication, and integrity come together to create real impact. Learn some small BIG persuasion strategies you can use to be more persuasive and reach goals at the pace you’ve always been able to. 

    Start with episode 1 and 2 and learn about the Science of Human Decision-Making in Influence.