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Tell them you have found our free events to be very interesting and worthwhile. <social proof>
Tell them that Patrick is the Australian Business Partner of New York Times Bestselling Author Dr Robert Cialdini <authority>
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Influence by Robert Cialdini

Best Business Book of all Time

Ask 100 of the world's top CEOs and entrepreneurs (including Elon Musk, Mark Cuban, and Jeff Bezos), and the book they most frequently mention is 'Influence.*
* Research from The Ways to Wealth, January 2022.

Cialdini Teachings Are Trusted By Leading Enterprises Around The World