


Ethical Persuasion Workshops
In-Person and Online Ethical Persuasion Workshops
Completely in line with Dr Cialdini’s approach
- 2-Hour, half-day or full-day workshops ONLINE or in-person on location
- Benefit from strategies endorsed by Google, Microsoft, Apple, Bose and others
- Certificate of Attendance, Handouts
- No Accreditation, No series of training sessions.
STOP DOING WITHOUT
Schedule a FREE Discovery call to investigate your situation, give you some advice and co-create how we can best assist you
How can Persuasion help your team?
Persuasion Workshop
Immerse Yourself in Ethical Persuasion Learning
A workshop is a great time to focus and gain some knowledge and skills for your business without distraction. A time to sharpen the saw. Patrick van der Burght provides 3 options for workshops.
- Full-day Application Workshop with new brainstorming technique taught and used
- Half-day Application Workshop with new brainstorming technique taught and used
- 2-Hour Application Workshop
Besides teaching you topical and extremely useful applications for each of the 7 Universal Principles of Persuasion, these workshops allow for more time to work on application strategies for your specific influence challenges.
In the half- and full-day workshops, we also teach you and your team a unique and highly effective way to have brainstorming sessions.
Private Workshops Available
Pricing on this page and purchasable access in our shop are for individuals to join publicly available workshops. Any workshop can also be delivered on-site in your company or online, exclusively for your team. More attractive pricing may then come into play.
| Full-Day Workshop | Half-Day Workshop | 2-Hour Workshop | |
|---|---|---|---|
| Duration | 8hrs | 4hrs | 2hrs |
| Shared Information | Identical | Identical | Identical |
| Thinking Time | Great | Good | Short |
| Influence Process Taught | Yes | Yes | No |
| Influence Process Use | Full | Limited | No |
| Handouts | Yes | Yes | Yes |
| Certificate of Attendance | Yes | Yes | Yes |
| Price | $897 (In-Person) | $347 (Online) | $247 (Online) |
JOIN A PUBLIC ONLINE HALF-DAY WORKSHOP
AUD 347 PP
Half-Day Online Workshop
Cialdini Teachings Are Trusted By Leading Enterprises Around The World
Full-Day Ethical Persuasion Workshop
Get the most out of your Persuasion Investment
Full-Day Ethical Persuasion Workshop
Get the most out of your Persuasion Investment
This full-day workshop, designed by Dr Cialdini and the Cialdini Institute, teaches you and your team high-impact insights for each of the 7 Principles of Persuasion, which you will use immediately and frequently.
The full day allows time for exercises and will enable you to develop more detailed strategies to implement what you have learned. There is also time to bounce your ideas off your Cialdini Licensed Trainer, Patrick van der Burght, to make sure you’re on the right path. If you attend with your team, you can imagine how brainstorming together will produce even more ideas.
The Influence Process – Brainstorming
The Cialdini Institute and Dr Cialdini have developed a way of conducting team brainstorming sessions. During the full- and half-day workshops, we will teach you this process, which students are raving about. In the full-day, you will have more opportunities to use this.
Private Workshops Available
Pricing on this page and purchasable access in our shop are for individuals to join publicly available workshops. Any workshop can also be delivered on-site in your company or online, exclusively for your team. More attractive pricing may then be available.
Attendance at public full-day workshop:
Half-Day Persuasion Workshop
A Science-powered sales boost for your team
The Half-day workshop, designed by Dr Cialdini and the Cialdini Institute, teaches you and your team high-impact insights for each of the 7 Principles of Persuasion, which you will use immediately and frequently.
Having enough time for exercises will enable you to develop more detailed strategies to implement what you have learned. There is also time to bounce your ideas off your Cialdini Licensed Trainer, Patrick van der Burght, to make sure you’re on the right path.
Workshops for your team
If you attend with your team, you can imagine how brainstorming together will produce even more ideas and solidify implementation because they all learned together and were part of discussing how to use this to best effect.
The Influence Process – Brainstorming
The Cialdini Institute and Dr Cialdini have developed a way of conducting team brainstorming sessions. During our half-day workshops, we will teach you this process, which students are raving about.
PRIVATE WORKSHOPS AVAILABLE
Pricing on this page and purchasable access in our shop are for individuals to join publicly available workshops. Any workshop can also be delivered on-site in your company or online, exclusively for your team. Ask us about it.
Significant early-bird discounts may be available for the first few who register.
Should you wish to do the Cialdini Certified Practitioner Program with us within 3 months of your Workshop, we will apply HALF of your workshop investment as a credit towards it.
ONLINE ETHICAL PERSUASION WORKSHOP
Two hours of education on the science and use of ethical persuasion
ONLINE ETHICAL PERSUASION WORKSHOP
Two hours of education on the science and use of ethical persuasion
Our 2-hour online application workshop is probably the most affordable way to receive some immediate and valuable insights in how you can use ethical persuasion in your professional and private life.
We fit the same groundbreaking information in this 2-hour workshop as we do in the half-and full-day workshops, but we don’t teach you how to use the effective method of conducting brainstorming sessions, known as the ‘Influence Process’.
You will have some time to write down your ideas when it comes to the powerful insights you’ll be taught, but there is limited time for discussion as we do in the half- or full-day workshops.
PRIVATE WORKSHOPS AVAILABLE
Pricing on this page and purchasable access in our shop are for individuals to join publicly available workshops. Any workshop can also be delivered on-site in your company or online, exclusively for your team. Ask us about it.
Influence Workshop
Upcoming Workshops
Workshops are held mostly online but sometimes in a venue for an in-person experience.
Workshop: The Ultimate Business Skill – July 2026 | Online Half-Day Event
Workshop: The Ultimate Business Skill – July 2026 | Online Half-Day Event
ONLINE - Hear YES More Often - Incredible and valuable insights into the science of persuasion combined with enough processing time and brainstorming to formulate strategies and bounce those ideas off a Cialdini Licensed Trainer during the event.
