Ethical Persuasion
  • About Us
  • Services
    • Keynote
    • Cialdini Certified Practitioner Course 🥇
    • Persuasion Power for Business Success Course
    • Workshops
    • Continuity Program
    • Influence Business Audit
    • Influence Thinking Partner
    • Lunch and Learn
  • Events
  • Shop
  • Podcast
  • Blog
  • FREE
    • Complimentary downloads, 7-Day Challenge and School Presentations
    • NEWSLETTER
    • Recommended Services by Others
  • Testimonials
  • Contact Us
Select Page
A Lesson in Unity with Harley Davidson

A Lesson in Unity with Harley Davidson

by Patrick van der Burght | 8 SEP 2025 | Persuasion Analysis

Biker Unity, Clever Persuasive Strategy by Harley Davidson Australia, or both? Why Bikers Share a Unique Sense of Unity Most people know that biker community identifies with each other and have a camaraderie between them. Bikers greet each other on the road when...

HOW TO ENCOURAGE COOPERATION BETWEEN RIVALS THAT WORK TOGETHER

by Patrick van der Burght | 30 AUG 2023 | Persuasion Insight

When new team members put together there can be friction. The established order could feel unhappy with the new faces or a merger between to rival companies can leave staff that used to compete against each other, now needing to work together. Behavioural science can...

Recent Posts

  • The Relationship Defroster: How Science Can Fix a Broken Business Bond in One Week
  • The 3 Cancers of Unethical Sales: Why ‘Fake Scarcity’ will Rot Your Organisation
  • Why Free Ebooks Fail the Reciprocity Principle
  • The 7 Decision Triggers: How to Motivate Behaviour Without Spending a Cent
  • Dr. Cialdini’s Experiment: Defining Ethical Persuasion
Ethical Persuasion

Did you know?

People are more likely to say yes if you give them a reason — even if the reason is simple.
  • About Us
  • Services
  • Events
  • Shop
  • Podcast
  • Blog
  • FREE
  • Testimonials
  • Contact Us
  • LinkedIn
  • Youtube
  • Tiktok
  • Facebook
  • X
  • Instagram
Ground Floor, 470 St Kilda Road, Melbourne, 3004 VIC, Australia